Grove Records - A Co-Curricular Worth Singing About!

We are now a few months into Grove Records, our exciting new record label, and our students are thriving in a collaborative and creative environment.  With guidance from award-winning musician, songwriter, and producer Rob Wells as well as LCS teachers Geoff Bemrose and Sam Wilson, our students are getting a real taste of what it’s like to work in the music industry. 

Building on previous years' experiences, when Mr.Bemrose invited Rob to visit the school to run two-day songwriting and recording workshops, the year-long Grove Records co-curricular offers students an opportunity to really dive deep into the process.  What if students could write, perform, record, and produce their own music, under their own label, and release it into the world? What would happen if students had the responsibility to manage an artist, help cultivate their image, and shoot music videos? How much could we accomplish if multiple clubs and classes came together to work on one authentic and integrated project? These are the exciting questions that led to the launch of the Grove Records label and so far, the results have exceeded expectations!  

The student-created vision for the label is for it to be diverse, fun, professional, and a safe space to create music.  These ideals were apparent in the first few weeks of meetings, as we focused on fostering strong group dynamics while completing fun songwriting challenges, such as writing a pop chorus in 45 minutes!  From there, willing students submitted an audition tape to be considered as a featured artist and six were chosen.  Since then, they have been busy writing songs with their songwriting teams and exploring who they are as an artist with their student manager while doing photoshoots and interviews with the school's student newspaper.

Following the December Break, the strongest two songs from each artist will be selected to be recorded and produced. These songs will be released on major streaming platforms (Apple Music and Spotify), and in the Spring, we will be producing music videos.  Along the way, other industry professionals will be invited to speak to our students in order to give them insight into the various departments that make a record label tick.  

The creative energy of the students is so inspiring, and we can’t wait to see where this journey takes us... and what we all learn from it!
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School Information

4391 County Road 29, Lakefield Ontario K0L 2H0   705.652.3324


Lakefield College School is a private, coeducational boarding and day school for students in grades 9 through 12, located in Lakefield, Ontario, Canada.

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